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SEARCHING FOR THE RIGHT THING. WHAT MAKES DIGITALSUNRAY SO SPECIAL?

Where do I fit in as software engineer? Nice and shiny agency OR big international corporation? This question arises often when hunting after your job of dreams. Here is a quick answer to this question. And as a small topping: The answer to the question “why we at Digitalsunray are so special”. The question of […]

Smart CityCard App wins award

The Smart CityCard App was recognized by the jury for its innovative approach to mobile payment in the special category “Mobile Payment” at the MobileMonday DemoNight 2016. The iOS and Android Apps were designed and implemented by Netals AG from Digitalsunray.

Mobile first – Compass Navigation for WU Executive Academy

Digitalsunray develops completely new navigation concept for leading business school WU Executive Academy and breaks with classic responsive list view design. The holy grail of web design – responsive design – was abused in the last years for nearly every content. Users have to scroll through endless list views of unstructured information – and are […]

1st place for Coca Cola “Kiss Ad”

mobilemarketingwelt.com ranked us as No. 1 in May for our HTML5 creative! To promote the Coca Cola bottle birthday campaign  a fullscreen interstitial was developed by Digitalsunray. With a call-to-action “Kiss here!” an obvious emotional interaction is triggered. After the kiss the user can create his own Kiss Happiness Bottle. http://www.mobilemarketingwelt.com/2015/06/04/top-3-mobile-marketing-kampagnen-mai-15/

Mobile overtakes Desktop

It’s official! The trend of the last months and years is now reality. As haufe.de reports, Google confirmed in a blog post, that there are more mobile search queries than from desktop. Thus, it’s internal google data the direction is more than clear: Mobile first! Naturally, we are pleased and excited about the news!   […]

Recap – Mobile Advertising Summit 2015

On the 21st of April the first Mobile Advertising Summit took place in Berlin. Gerhard presented innovative showcases from Digitalsunray and made some bright eyes and astonished faces. The incredible possibilities of Mobile Advertising…

Wir erobern “Wien zu Fuß”!

Digitalsunray gewinnt die Umsetzung der App für die “Wien zu Fuß” Initiative!

The new ADvantage-SDK version 2.4.6 is here!

IAB MRAID 2 certified and iOS 8 and iPhone 6/6+ support included. ADvantage – Digitalsunray’s rich media advertising platform – again is on the leading edge. As one of the first SDKs it is compliant to the MRAID 2 certification process, which was released by IAB one month ago. On top the SDK now iOS8 […]

wetter.at got a new mobile website

wetter.at shines with a new design on all smart phone browsers! Digitalsunray implemented the new design, which is strongly aligned to the existing online website. Beside the popular accurate weather information the user now can watch new content like editorial weather articles or the weatherTV stream. Also the affiliated page for Germany www.wetter-deutschland.com was refurbished […]

Explore Vienna with Open Government Data

We love Vienna! We love Open Data! We expressed that by building a native app called hereinVienna. Our homage to Vienna and Open Data emerged from experiences we had in former projects and brings up a stylish view on interesting and uncommon places. Based on personal preferences the app suggest POIs out of more than […]

Hot springs guide going mobile

The new mobile version of thermen.at is online! Digitalsunray designed and programmed the new mobile site as well as iOS- and Android app. The first address for wellness holidays and thermal bath gift coupons jumped on the mobile train and sets a clear focus on their mobile customers providing all relevant information optimized for smartphones. A […]

RoboCop – Mobile Microsite

Zum Start des neuen Blockbusters RoboCop wurde von Digitalsunray für STUDIOCANAL eine auf dem Konzept des sogenannten Movie-Kits basierende Microsite entwickelt, um den mobilen Bedürfnissen der Kinofans Rechnung zu tragen. Das von Digitalsunray speziell für die Filmindustrie entwickelte Konzept des Movie-Kits ermöglicht das bausteinartige Zusammenfügen von Website-Elementen wie Video-Container, Menüführung, Social Media Integration, etc. So […]

ADvantage is IAB compliant!

Digitalsunray is proud to announce that we have completed the process for our rich media advertising SDK & framework ADvantage to become an IAB (International Advertising Bureau) certified company. The IAB Compliance Seal is the official tool to ensure customers and potential customers know your products are compliant with IAB standards and guidelines. The IAB’s Compliance Seal program […]

Study: Trends in mobile advertising

IAB commissioned this study from Ovum surveying 300 top-level brand marketing executives, all of whom are currently using mobile in their media mix. — German version only — Die wichtigsten Entwicklungen im Mobile Advertising Bereich sind hier Responsive Design, HTML5 und native Bewerbung – also das Ausspielen von Werbemitteln auf Smartphones und Tablets. Die wichtigsten […]

Out of the ADvantage laboratory

Time is on my side – for the Rolling Stones this is still amazingly true. But in commercially driven projects with customers, who can’t wait to get a product and developers, who proudly want to ship their masterpiece, this is truly false. And as the release date of the brand new ADvantage 2.0 is very […]

Diversity Management for Smartphones?

Diversity is in the nature of Mother Nature. But how about mobile devices and does it have an impact on my business? Well – at this stage this might be already the wrong question. As there are more than 6,500 (and still growing) different models of mobile devices out there. All capable of bringing brand […]